The Hindu Business Line : Thursday, May 29, 2008

MARKETING RESEARCH
Chennai’s flourishing kiranas
Transformational strategies have helped the kiranas survive despite the growth of modern retail. More

AWARDS & HONOURS
A scam a day will keep clients away
As scam awards blow up in agencies’ faces, the writer ruminates on what they could entail. More

CUSTOMER RELATIONSHIP MANAGEMENT
Experience’s emerging!
Experience marketing as a marketing discipline is gaining strength as companies look to engage it effectively. More

BRANDING
Bricks and bats ask harish bijoor
Of cricketainment, marketing as wasteful spending and Brand Bangalore More

RETAILING
Slow and steady
Louis Vuitton, which entered India five years ago, is in no hurry to expand as it’s particular about finding the right location for its stores. More

BRANDS
Fuelled by brands
Branded cars, stereo systems, security alarms ... what’s next? The fuel. Automobile owners are increasingly shifting to the high-octane options available. More

BOOKS
Decentralised democracy bookmark
The game has changed, says Matt Mason in The Pirate’s Dilemma (www.landmarkonthenet. com) “Youth movements that might have seemed like fads planted some radical ideas into the heads of those who grew up under ... More

NEW PRODUCTS & SERVICES
The daily grind
Padmini Essentia has come out with the Smart Food Processor. It has a scratch-and-rust-resistant ABC body and the jars and containers are made of unbreakable polycarbonate. There is a horizontal locking mechanism that locks the jar or ... More

Instant fix
Emami has launched Emami Hairlife Instant Hair Pack nationally. It is a pre-mixed, crème herbal hair pack which also contains green almonds, jojoba oil, aloe vera and soya proteins. It is available in packs of 70 ml, priced at Rs 26 a ... More

Toy story
Funskool has launched Iron Man movie toys. This new range includes Iron Man Repulsar - Power - Ultimate Iron Man, Iron Man Super Hero Squad Battle Packs, and Iron Man Sports Car. This collection is available in major toy stores across India ... More

Colour plush
Welhome has introduced ‘Play in Color’ bath collection. It is available in 30 different colours which include shades such as fuchsia pink, turquoise blue, sea green, earth brown and royal blue. The full collection includes hand ... More

For him
Nivea has launched Multi White Advanced Whitening Oil Control Moisturiser for Men. It claims to contain a unique oil control system and 95 per cent Vitamin C. It claims to protect the skin from premature ageing and the harmful effects of UV ... More

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Radar: Resources elsewhere
Food: Who pays the price (Video)

ADB World Outlook 2008

ADB's Outlook on India

Union Budget 2008-09

Railway Budget 2008-2009

Economic Survey 2007-2008

In Focus
People's car

P-Note blues

Other Top Stories
Experience’s emerging!

Bricks and bats ask harish bijoor

A scam a day will keep clients away

Looking back
May. 18-May. 24
The TV gets some new Colors

In a state of animation

What women want

The emergence of super-kiranas