BRAND LINE
INSIGHT
Getting inside Wal-Mart
The world’s largest corporation and retailer looks for new growth in markets such as India even as it struggles with falling sales in the US.
More
STRATEGY
Shopper’s stop
Nok Air and Siam Paragon, Asia’s largest mall, tie up to promote Bangkok as a shopper’s paradise in India.
More
CUSTOMER RELATIONSHIP MANAGEMENT
Through the customer’s eyes
Empathy with the consumer’s needs is more likely to result in better ideas for products and services.
More
RETAILING
Set to smell success
The deodorants category is headed for big growth, with awareness, consumer attitudes and modern retail helping it along with the way.
More
Some business, more showbiz
Shareholders’ meet the Wal-Mart way!
More
BRANDS
The colour of branding
In branding, colour is an attribute with strong associations.
More
BOOKS
A ballet of connections
Chocolates on the Pillow Aren't Enough
Jonathan M. Tisch
More
NEW PRODUCTS & SERVICES
Stay fresh
Nivea India Pvt Ltd has launched a new range of deodorants. It is offering its international variants – Nivea Deodorant Fresh and Nivea Deodorant Aqua Cool – in aerosol and roll-on formats. The 150 ml spray is priced Rs ...
More
Sit easy
Keyton has launched the new Keyton Class design massage chairs. They are meant to reduce stress, fight insomnia, relieve neck pain and eliminate shoulder tension. Priced at Rs 3.90 lakh, the product is available in 12 different colours in ...
More
Water body
Kent RO has launched Ultra, a three-stage Advanced UV Water Purifier with Nano Silver technology. It is equipped with a multistage advance filtration system. It is available across the country through its wide distributor / dealer network at ...
More
Amuse yourself
OSIM has introduced uJog 500, an interactive audio-visual entertainment treadmill. It connects easily to any VCD, DVD or MP3 player. Priced at Rs 2.90 lakh (octroi extra), the product is available at OSIM’s exclusive outlets in Delhi, ...
More
Stay tuned
Sennheiser has launched the Sport range of headphones for MP3 players. It includes six products including the MX 70 and MX 70 VC Sport which have won the iF Design Awards. The earpieces are water-resistant. They are priced between Rs 2,290 ...
More
Bye, bye!
VIP Industries has unveiled its latest range of travel gear – Eclipse, Classique and Aura. Eclipse is available in a 55 cm strolly and a 65 cm strolly. Classique is available in uprights of 50 cm (cabin size), 65 cm and 75 cm. Aura, ...
More
Advt Links:
•
Geschlossene Schiffsbeteiligungen Fonds
•
Hotels online buchen
•
Stadtindex
Comments & Letters to the Editor to: bleditor@thehindu.co.in
Subscribe to: Business Line
|
RSS Feeds