BRAND LINE
RETAILING
The Future's in retail media
The Future group's latest initiative is to create new media opportunities.
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INTERVIEW
Youth and beyond
Jean-Christophe Babin, President & CEO, Tag Heuer, speaks to BrandLine.
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Luxury's travails
Selling luxury goods in India is tough, initially, but an investment for the future, says Babin of Tag Heuer.
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Branding art
Corporatisation of art attempts to make art available at fair prices and create a level playing field.
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ADVERTISING
Madison International
We recall Anil Ambani addressing the AdClub Bombay on its 75th birthday and bemoaning the fact that while other sectors in India like IT, auto components, hotels, forgings and telecom have started becoming Indian multinationals, the advertising ...
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Corporation Bank writes in
We refer to the article titled Advertising? Don't bank on it! which appeared in Brand Line dated 7th December 2006. In this connection, we wish to clarify as under: In the course of the article, the author has referred to issuance ...
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BRANDS
The Classic story
From farm to fashion, Tirupur-based Royal Classic does it all!
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An insider's view of branding
A case for internal brand-building.
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New Gandhi City?
Cities' names are changing so why can't the Capital be renamed?
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BOOKS
Begin with a dream
THE WAL-MART WAY
Don Soderquist
Publisher: Pearson
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CARTOON
HARDSELL
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NEW PRODUCTS & SERVICES
Get a date
Nightingale has released traditional designer wall calendars with traditional motifs. They are designed by renowned artists Kalki Maniam, Maniam Selvan and Rajam. The collections have been released in landscape, medium and table-top sizes. They ...
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Italian import
R. R. Oomerbhoy has announced the import of Riso Gallo Risotto to India. It is available at major food outlets. The product is available in the following varieties: Arborio (available in 500 gm packs (Rs 160) and 1 kg packs for Rs 280); Carnaroli ...
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Playing fixer
Modi Revlon has launched ColorStay Top Coat, meant to ensure a unique sealing system for nail colour. It consists of `lustre-lock' silicones that reportedly smoothen imperfections and lock in high shine. It is priced at Rs 125 for 8 ml and is ...
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