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Thursday, November 23, 2006
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STRATEGY
Ten in Zee net
A ball-by-ball analysis of Zee Television's acquisition of Ten Sports and what it means to cricket telecast in the country. More

INTERVIEW
`We need to reach the broadest audience possible'
With the Indian wine industry bubbling big, how does one keep it going? More

ADVERTISING
Top moves for Rajeevs
We barely got over the surprise of hearing about Rajeev Karwal's remuneration package (it sounded as big as Mukesh Ambani's retail plans, and as well deserved, we are sure) when the news arrives that he has moved on. This is the first casualty in ... More

It's all about the game silly!
Cricket is no longer a `religion' here More

RETAILING
The retail boom spin-offs
A range of allied sectors are gearing up to capitalise on the opportunities that are rapidly arising. More

The panwallah and consumer greed
The panwallah today is a reach-providing alternative for marketers. More

BOOKS
Price is the mirror of value
MANAGE FOR PROFIT NOT FOR MARKET SHARE
Hermann Simon, Frank F. Bilstein and Frank Luby
Publisher: Harvard Business School More

CARTOON
HARD SELL
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Top Stories
The retail boom spin-offs

Ten in Zee net

Looking back
Nov. 12-Nov. 18
A Neo approach

Vive la difference


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