The Hindu Business Line : Thursday, May 04, 2006

Life on the margins
Modern retail trade believes it deserves better margins from supplier companies as it brings their brands better visibility and more profit. Pantaloon Retail makes a beginning. More

What they say
Opinion is mixed on whether retailers need higher margins. More

BRANDS

Wooing viewers
Channels are investing heavily in self-promotion on TV not just to draw eyeballs but also to build brand equity. More

Invaluable branding
Investing the brand with a monetary value is imperative for the long term. More

BOOKS

Towards a holistic selling proposition
Brand Sense
Martin Lindstrom
Publisher: Kogan Page More

NEW PRODUCTS & SERVICES

Stay young
EverYuth, the specialty skin care brand of Cadila Healthcare Ltd, has introduced a new range of premium skin care products under the Derma Care brand. The range contains products for sun protection, complexion enhancement and skin repair. The ... More

Two-in-one
Usha International has launched Zentra Aqua water dispensers. One model has a 16-litre refrigerator and the other has a storage cabinet of 16-litre capacity. The faucets are equipped with anti-bacterial material. The refrigerator model is priced ... More

Mint magic
GlaxoSmithKline Consumer Healthcare has launched Eno Pudina in select Indian markets. The new combination is meant to offer quick and effective relief from acidity. The main ingredients are Svarjikshara and Nimbukamlam which provide ... More

Cooler faster
MIRC Electronics has launched a series of Onida Flat Split Air-Conditioners. Onida Power Trendy and Power Flat are priced between Rs 17,990 and Rs 25,990. It has also introduced Deco Glass Split Air-Conditioner for consumers who like appliances ... More

For him
Longines has launched a collection of masculine wristwatches providing a broad selection of technical choices. The collection is available in India within a price range of Rs 65,000 to Rs 1.14 lakh. ... More

Sweet adventure
Funskool India has launched Candy Land, a pre-school board game. There is no counting or detailed reading involved. The game revolves around the basic concept of learning colours. Candy Land is targeted at the age group of 3-6 years. It is priced ... More