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Thursday, December 01, 2005

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BOOK MARK


Look where everyone's looking, see what no one else can
HOW to market innovative products and services? The answer comes in the form of a book edited by Adam Jolly titled From Idea to Profit from Kogan Page (www.vivagroupindia.com) . The ... More

MARKET KING


Right brand, wrong gender?
Fairness creams for men and beauty soaps endorsed by male stars? Don't sell the right product to the wrong audience! More



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Top Stories
For some Sorrell-speak


Connecting with Asia

In Focus

FDI in retail sector
Indian Aviation: Sky is the limit
India Inc's bonus bonanza
Sethusamudram Canal Project
India Inc's overseas acquisition
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In Depth

Gender Justice
Simple Economics
Tax Talk
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Looking back
Nov. 20-Nov. 26
The journey cycle


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