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Thursday, Apr 17, 2003

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It's for Real

DABUR FOODS has relaunched Real Fruit Juice to maximise appeal. Distinct colours have been used to indicate each of the eight flavours offered. In retail environments, this helps consumers identify the flavour just by looking at the pack, even from a distance, says the company. For instance, the grape juice pack is purple and the mango juice pack is yellow.

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