The Hindu Business Line : Wednesday, February 20, 2002

Godrej to focus on 5 power brands -- Cinthol extended to deodorants; talc relaunched
GODREJ Consumer Products Ltd (GCPL) will focus on its five power brands to sustain growth while shifting attention from other brands, Mr. Adi Godrej, Chairman, Godrej Group, said. GCPL has identified Cinthol, Godrej No. 1, Fairglow, Godrej ... More

Apollo plans to take 1066 nationwide
HOLLYWOOD fans would definitely be familiar with the 911 vans and ambulances which make an appearance in almost all action-packed thrillers. This is the emergency contact number in the US and whatever it be - fire, assault, road accident, ... More

ADVERTISING

Nilgiris traders say Dandi ad is anti-tea; to boycott
THE Federation of Nilgiris District Merchants and Industries' Associations has decided to boycott the trade in Dandi brand of salt in the Nilgiris district from March 1. "This follows the indifference the company showed to our plea to remove an ... More

PROMOTIONS & OFFERS

Bhogle hosting Dockers sports quiz
CHENNAI: The Dockers Sportz Buzz quiz, to be hosted by sports commentator Harsha Bhogle, will come to Chennai on February 27. The quiz, conceived and promoted by Fountainhead Promotions & Events Pvt Ltd, according to a press release, ... More

MARKETING RESEARCH

Consumer spend on the rise: Study
DESPITE perceived recession and weak market sentiment, consumer spending is rising, according to Consumer Outlook 2002, presented at the KSA Technopak Retail Summit. Consumer Outlook is the annual consumer tracking study conducted ... More

BRANDS

Lacoste clothes to get new look -- Lingerie, footwear on cards
IT'S makeover time for the Crocodile. Lacoste, marketed in India by the Delhi-based Sports and Leisure Apparel Ltd (SLA), is taking a `totally new direction'. Speaking to Business Line at the KSA Technopak Retail Summit, Mr Jayant Kochar, ... More

NEW PRODUCTS & SERVICES

Education plan for children from ICICI Pru Life
ICICI Prudential Life Insurance Company on Tuesday announced the launch of its new child product — ICICI PruSmart Kid — designed to take care of the educational needs of children through an insurance policy. The new product provides ... More

Say it with flowers, the postal dept way
FOR Indians in the Gulf region, reaching out to friends and relatives back home on special occasions will soon become simpler, courtesy the Department of Posts. The Department of Posts has signed an agreement with Emirates Post, which will ... More

Kwality Wall's new range
CHENNAI: Kwality Wall's, the ice-cream brand from Hindustan Lever Ltd, has launched a range of Cornetto Soft products. According to a press release, the range includes a variety of super cones and sundaes "which almost makes the Kwality ... More

Dark Forest coffee launched
BANGALORE: Amalgamated Bean Coffee Trading Company Ltd, the parent company of Café Coffee Day, has launched what it claims is India's first special coffee, Dark Forest. This single origin estate branded coffee was launched at the India ... More

Kodak launches batteries
NEW DELHI: Imaging and photography company Kodak India Ltd said it has diversified into alkaline and zinc chloride batteries. The company has launched the batteries under the Max brand for the alkaline batteries segment and Xtralife ... More

Brand Quest

Comments & Letters to the Editor to: bleditor@thehindu.co.in

Consumer spend on the rise: Study

Govt panel raises hopes for nidhis

Slide in petro consumption slows

Global majors join race for SCI; 12 EoIs received

PMO okays 26 pc FDI in periodicals -- Dailies spared; 100% in advt proposed

In Depth
Inside Kashmir

Guide to derivatives

US-64

Looking back
Feb. 10-Feb. 16
C & B by Sundaram Newton

TVS signs Sachin as brand ambassador