Business Daily from THE HINDU group of publications Wednesday, Jun 17, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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Marketing
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Marketing Research States - Maharashtra Ecoscapes unveils Denzili brand products Our Bureau Pune, June 16 Ecoscapes International Pvt. Ltd, retailer of quality handcrafted cultural arts, home decor and gifts, has launched a range of premium glassware in the domestic market, Denizli. Talking to presspersons, Mr Ranjan Maloo, Marketing Advisor and Ms Manjusha Maloo, Director, said it has entered in an exclusive arrangement to import and market the Denzili brand products from Turkey. Denzili is one of the largest manufacturers of glassware in the world. The tie up has been signed in February and the Denzili brand is available at its two outlets, the Ishanya mall in Pune and The Grand Galleria in Lower Parel, Mumbai. Some of the products showcased are the various types of glasses, decanters, aerators, vases, jugs, fruit bowls, and ashtrays. He said these products would be priced in the range of Rs 2,500 to Rs 10,000. Initially, it would be available at its two outlets. It is also in talks with an Indian retailer for showcasing its products in the retailers’ outlets to gain a national presence and that it would be finalised within a month. He said that other than domestic and hospitality segments, it would be targeting corporates for institutional sales. It has also introduced the ‘Breathe’ range of aromatherapy products, especially air purification systems, which are being imported from Thailand. Other products include pottery which would be showcased at its Mumbai mall. He added that it is also expanding its own footprint in the domestic market and would be present in Gurgaon, Bangalore, Chennai and Hyderabad within the next one and half years. More Stories on : Marketing Research | Arts & Crafts | Maharashtra
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