MARKETING
STRATEGY
Titan has designs on lifestyle products
The in-house design studio of Titan Industries is looking beyond watches and eyewear to designing other lifestyle products – for external clients. Ms Revathi Kant, Business Head – Design, Titan Industries, said: “We ...
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EVENTS
Market research fair BrandScan begins today
Mangalore, Nov. 16 The two-day annual market research fair of the Manipal-based T.A. Pai Management Institute (TAPMI) — BrandScan 2007 — will begin at Manipal on November 17.The 15th edition of BrandScan will be inaugurated ...
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ADVERTISING
Wipro gets injunction against Godrej soap ad
Hyderabad, Nov. 16 Wipro Ltd has obtained an injunction from a Hyderabad court against what it termed was a misleading advertisement released by Godrej for the latter’s soap brand claiming it as No.1. Incidentally, Godrej’s soap ...
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Intl award for RCom ad campaign
The Anil Ambani promoted Reliance Communications has been awarded for its mobile ad campaign ‘Fair & Lovely scholarship programme 2007’ in the direct response category at the Mobile Marketing Association Awards, 2007, held in Los ...
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PROMOTIONS & OFFERS
Lifelong voucher from Idea
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RETAILING
‘Delhi’s Khan Market among most expensive retail destinations’
Bangalore, Nov. 16 Khan Market in New Delhi is the world’s 16th most expensive retail high street, according to real estate services firm Cushman & Wakefield’s annual global report, Main Streets Across the World 2007. It ...
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‘Retail, real estate boom will boost AC, refrigeration industry’
Hyderabad, Nov. 16 The boom in the retail, cold chain, entertainment, manufacturing and real estate industry will spur the growth of the Indian heating, ventilation, air-conditioning, cooling and refrigeration (HVAC&R) sectors. For ...
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Reliance Retail to set up global footwear format
New Delhi, Nov. 16 Reliance Retail, which recently opened a one-stop-shop destination footwear format, Reliance Footprint, is planning to set up a multi-brand international footwear format by the end of the year.“Having recently ...
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MARKETING RESEARCH
‘Status’ symbol dominates car buyers’ choice
Consumers prefer to buy their cars under specific parameters — sporty, hi-tech, status, comfort and dynamic. According to a study conducted by TNS Automotive based on consumer psychology of 2,500 customers, 19 per cent of buyers ...
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STANDARDS & BENCHMARKS
Ranbaxy recalls epilepsy drug in the US
New Delhi, Nov. 16 Ranbaxy Laboratories has said that it has recalled its Gabapentin tablets, the epilepsy and neuropathic pain-relief drug in the US.Ranbaxy said that it was “carrying out a voluntary recall of all lots of its ...
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OUTLOOK
Next Retail eyes regional buys to expand retail breadth
Expects to add muscle in IT, mobile telephone categories
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NEW PRODUCTS & SERVICES
HUL launches Pepsodent Kids
Extends Close Up franchise with 2 new flavoured variants
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Accord Software launches NextNav
Bangalore, Nov.16 Accord Software has developed Global Navigation Satellite System (GNSS) software that will have an application value to smaller aircraft in meeting the challenges of flight safety management. The company on Thursday ...
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Tetley green tea leaf in packets
Tata Tea Ltd on Friday announced the launch of Tetley green tea leaf in packets for the domestic market. According to a press release from thecompany, the 125-gm box of green tea leaf will cost Rs 50. It might be recalled that Tata Tea launched ...
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‘Made in India’ router
BA Systems has launched EN 3500 – a ‘Made in India’ router. Conceptualised and designed out of Bangalore and manufactured out of Chennai, it is a carrier grade, multi-process modular router operating system with inbuilt ...
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Serena’s free prototyping tool
Serena Software has announced another free tool to help business and IT professionals speak the same language when it comes to building software applications. Prototype Composer is a free requirements visualisation tool that allows business ...
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