Business Daily from THE HINDU group of publications
Friday, Jun 15, 2007
ePaper
Business Daily from THE HINDU group of publications Friday, Jun 15, 2007 ePaper |
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Info-Tech
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Telecommunications Marketing - Retailing States - Karnataka Essar Telecom Retail plans 2,500 outlets Our Bureau
KANNADA FILM STAR Puneet Rajkumar and Mr Rajiv Agarwal, CEO and Director, Essar Telecom Retail Ltd, at the launch of MobileStore in Bangalore on Thursday. — G.R. N. Somashekar
Bangalore June 14 Essar Telecom Retail plans to invest about Rs 1,000 crore in three years to set up 2,500 `MobileStore' outlets in the country. Essar Telecom forayed into the retail sector in March with its `MobileStore' — a multi-brand, multi-service outlet offering a range of brands (Nokia, Motorola, Sony Ericsson, Samsung, LG and Reliance Mobile), apart from mobile connections from operators such as Airtel, Hutch, Idea and Reliance. There are currently 160 MobileStore outlets in the country across 11 cities. Essar Telecom Retail wants to expands its retail network to 2,500 outlets and 4,000 touch points in three years, across 600 cities. They will all be company-owned. The company has envisaged its `MobileStores' in three formats: large (1,000-1,500 square feet), medium (800-1,000 sq ft) and small (200-400 sq ft), apart from shop-in-shop formats inside large malls, hypermarkets and other stores. Mr Rajiv Agarwal, CEO and Director, Essar Telecom Retail, said the company expects sales revenues of Rs 4,000 crore in three years. He was here in the city in connection with the opening of Bangalore's 14th MobileStore outlet. The mobile handset market is estimated at Rs 30,000 crore.
More Stories on : Telecommunications | Retailing | Karnataka
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