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Our Bureau

For opening 250 outlets in India in the next 4 years

New Delhi May 4

Gitanjali Lifestyle Ltd, a wholly owned subsidiary of the Rs 3,500-crore Gitanjali Group, on Friday said that it has tied up with Australian salon chain, Just Cuts, to open 250 outlets in India in the next four years with an investment of about Rs 30 crore.

Gitanjali Lifestyle would be the master franchisee for Just Cuts and set up stores in premium malls in Delhi, National Capital Region, Mumbai, Bangalore and other cities. "We are looking to open 50 specialised Just Cuts stores in malls in the first year and would scale up this number to 250 in the next four years," said Mr Gaurav Marya, Managing Director, Gitanjali Lifestyle Ltd.

"Gitanjali Lifestyle is creating a new vertical for all international brands waiting to enter the Indian market. We will soon be catering to a different line of businesses like food and beverage, health and beauty, fashion and lifestyle and luxury malls," he added.

"While the outlets will be a mix of standalone stores and part of mall space, initially the company plans to open standalone stores, some of which will also work as pilot outlets for a region," Mr Marya said.

"Just Cut outlets will be targeting a wide range of the population. While the stores will appeal to the mass, it will also invite in the premium class," said Mr Denis McFadden, CEO and Founder, Just Cuts.

Gitanjali plans to invest Rs 150 crore for acquiring real estate locations; in human resource training programmes; advertising and branding for lifestyle and retail business.

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