• Front Page
• Corporate
• Markets
• Info-Tech
• Marketing
• Money & Banking
• Agri-Biz & Commodities
• Industry & Economy
• Government
• Variety
• Columns
• Web Extras
• Index
• Archives

• RSS Feeds

• Investment World
• eWorld
• Brand Line
• Mentor
• Life
• Canvas
• Praxis
• Urban Pulse
• Brand Quest
• The New Manager

• Quotes
• SE Diary
• Scoreboard
• Open-End Mutual Fund

• Rates

• Ports

• Yesterday
• Datewise
• Resources
• In Focus
• In Depth

Subscription

• Business Line

Group Sites

• The Hindu
• The Hindu ePaper
• Business Line
• Business Line ePaper
• Sportstar
• Frontline
• The Hindu eBooks
• The Hindu Images

SPORTS
All's not fair off the field, charges Hutch
`AMBUSH MARKETING' More

Cricket viewers being served trash this season
On the first day of the World Cup at the Caribbean one saw more ads on SET Max than cricket between West Indies and Pakistan. The Pepsi ad with tigers roaming the field is insulting and it is doubtful whether the viewers grasped the message; ... More

Tata Motors, vehicle sponsor for first-ever SAARC rally
The first-ever South Asian Association for Regional Cooperation (SAARC) car rally was flagged off on Thursday from Cox's Bazaar in Bangladesh. Others helping the rally are the Ministry of External Affairs (India), the Confederation of Indian ... More

Related Topics
Errors & Omissions Expected
Ex Parte
India Interior
Reflections
Say Cheek
Sticklish Singles

The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | The Hindu ePaper | Business Line | Business Line ePaper | Sportstar | Frontline | The Hindu eBooks | The Hindu Images | Home |

Copyright © 2007, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line