MARKETING
STRATEGY
Veta plans overseas branches
English training academy Veta aims to set up branches in other countries in the sub-continent and in Singapore and Malaysia in the next two years. Speaking to Business Line, Mr Sreenadha B. Reddy, National Brand Manager, Veta, said the ...
More
Farmax to manufacture toothpaste
Farmax Health and Food Products Private Ltd, an FMCG start-up company, is planning to set up a facility at a cost of Rs 10 crore to manufacture toothpaste and vermicelli. The company, which mostly focuses on rural markets, ...
More
ADVERTISING
Consumer education key to Tata Sky brand building
"According to our latest brand track, we enjoy a Total Brand Awareness scores of over 85 per cent in our target group."
More
CHANNELS AND FRANCHISES
ICICI Prudential, DSCL arm tie up
ICICI Prudential Life Insurance has tied up with Hariyali Kisaan Bazaar, the rural business arm of DCM Shriram Consolidated Ltd (DSCL), for distribution. As a partner, Hariyali Kisaan Bazaar can distribute ICICI Prudential's ...
More
RETAILING
To adopt Oracle tool
Lifetime Healthcare Pvt Ltd, promoter of LifeKen, a pharma retail chain, has chosen Oracle Retail applications to centralise and integrate its retail operations. This solution is being implemented by Tata Consultancy ...
More
Private labels make it big on retail shelves
Retailers to take on well-known branded products
More
Khazana Jewellery plans global foray
Chennai-based Khazana Jewellery is planning an international foray over the next few months. Addressing a meeting organised to announce the launch of the company's exclusive outlet in Thiruvananthapuram, Mr Kishore Jain, Managing Director, ...
More
NEW PRODUCTS & SERVICES
Big 92.7 FM radio stations
Big 92.7 FM has launched radio stations in Bikaner and Jhansi, said a press release from Anil Ambani-owned Adlabs Films Pvt Ltd. The addition of the two stations brings to a close Big FM's first phase, where 11 radio stations ...
More
SAS Motors to launch low-cost tractors soon
`The limiting factor is the bank's policy towards financing tractors.' `Only 5 pc of Indian farmers own tractors'
More
Tome on countries of the world
DC Books is launching `Lokarashtrangal', a three-volume book on all countries of the world. According to a company press release, the book contains historical, geographic, economic, political and cultural information on the ...
More
IDS product for restaurants
Bangalore-based IDS Software has launched Fortune MobilePOS, a product that enables stewards in a restaurant (or any other F&B outlet) to take an order from the guest electronically on a hand-held wireless PDA device. The key ...
More
Latest IPC version available
Telecom firm Mistral Solutions announced the availability of the latest version of Inter-Processor Communications (IPC) software library by Curtiss Wright Embedded Computing. IPC 2.0 is designed for use in demanding signal ...
More
Web source for design engineers
Tata Technologies iKS have announced the global launch of the latest version of the igetit in India. igetit is an innovative Web application created specifically for the world's 15 million design engineering professionals helping them to acquire, ...
More
Comments & Letters to the Editor to: bleditor@thehindu.co.in
Subscribe to: Business Line
|
RSS Feeds