MARKETING
OUTSOURCING
Titan's Sonata plans outsourcing gambit
For now, it plans to ramp up sourcing of components
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STRATEGY
REPORTER'S DIARY
All in the name?
A colleague, Ashwini Phadnis, recently went through a baffling experience. First, he received a courier packet addressed to "Roshan Phadnis'' which contained a letter informing him that `Ashwini' had been taken over by `Roshan'; hence, he would ...
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EDUCATION
SSIM new course
Siva Sivani Institute of Management (SSIM), one of the B schools here has launched a new programme PGDM (Marketing) today. The course has been approved by the All-India Council for Technical Education (AICTE). A special ...
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PROMOTIONS & OFFERS
Get cash back on ICICI Bank credit cards
You may perhaps enjoy the festive season with ICICI Bank's new scheme on credit cards. The scheme is a wee bit twisty and could test the arithmetic skills of the credit card users. For instance, if a customer buys goods worth above Rs 2,000 on ...
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RETAILING
Reliance Retail gears up for launch
Grocery retail, hypermarket to follow soon
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TI Cycles enters fitness equipment biz
TI Cycles of India, one of the largest bicycle manufacturers, has announced the launch of fitness equipment marketing business by opening seven `BSA Go' stores in the country. Announcing the launch, Mr G. Ramprasad, President, TI Cycles, told ...
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MARKETING RESEARCH
Media most trusted institution: Survey
Media is the most trusted institution with a top rating of 50 per cent, followed by business at 44 per cent, according to a quantitative survey of stakeholder expectations of companies operating in India, done by Edelman, a global public ...
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Philippines is `SMS capital of the world'
250 million text messages a day on an average: Study
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TRENDS
Hyundai Sept growth at 14 pc
Hyundai Motor India has reported a 14 per cent growth in domestic market in September compared to the same month last year, according to a press release from the company. It sold 16,415 vehicles during September in the ...
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NEW PRODUCTS & SERVICES
Now, mobiles the size of credit cards
Samsung targets premium segment
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M&M to invest Rs 400 cr in tractor biz
Mahindra & Mahindra Ltd on Thursday said it would invest Rs 400 crore in its tractor business over the next two to three years to set up a new greenfield plant, expand capacity and develop new products. "We have been gradually increasing our ...
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Vertu mobiles studded with diamonds
Vertu has launched a diamond-studded mobile styled "Signature Cobra" costing Rs 1.6 crore per piece. The new collection showcases handcrafted models made of ceramic and sapphire. A specially designed button on all Vertu handsets connects one to ...
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HLL launches anti-marks cream variant
New product to further enhance the benefits in anti-marks category
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M&M launches utility vehicles
Mahindra & Mahindra, the market leader in utility vehicles, has simultaneously launched its two vehicles - Maxx Maxi Truck and Bolero Pik Up FB - in the Kerala market in its efforts to tap the small cargo four-wheeler ...
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CavinKare launches Tex toilet cleaner in North
CavinKare today announced its entry into the home-care hygiene segment in the northern region with the launch of its toilet cleaner — Tex. Although the Rs 100-crore toilet cleaner market has been growing by 31 per cent per annum, liquid ...
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Aircel service in Himachal, Bihar
Aircel Cellular Ltd is in the process of rolling out its service in Himachal Pradesh and Bihar as part of its plan to establish a national presence, according to Mr K.V.P. Bhaskar, Chief Executive Officer, Aircel. Addressing a ...
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