The Hindu Business Line : Big Bazaar's `junk' swap offer

VISAKHAPATNAM: Big Bazaar at Dwarakanagar here is launching a promotional offer from Saturday, with the slogan, "Bring anything old and take something new".

A press release issued by the company says the customer can bring anything old, such as newspaper, and get coupons issued in exchange of the junk. The customer can redeem the coupons before the due date on the condition that he/she shops four times the value of the coupon.

The prices fixed by Big Bazaar are: clothes (Rs 200 per kg), newspaper (Rs 25 per kg), plastics/utensils/leather goods (Rs. 75 per kg), footwear/luggage (Rs. 100 per kg), Pet/beer bottles (Rs 15 per kg), tyres (Rs 50 per kg), furniture (Rs 75 per kg) and others (Rs 20 per kg).

"This offer will help the housewife clean out the junk while getting a good value for it," says Mr Sanjeev Agarwal, President (Marketing), Pantaloon Retail (India) Ltd.

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