Industry & Economy
-
Rural Development
Nabard to provide funds for Swarojgar awareness scheme
Our Bureau
Thiruvananthapuram
,
Jan. 20
NATIONAL Bank for Agriculture and Rural Development (Nabard) has launched a pilot scheme to provide funds to select banks to create awareness about the Swarojgar credit card scheme.
Under the promotional scheme, financial grants will be provided to select regional rural banks and cooperative banks to support publicity programmes on the Swarojgar credit card scheme, says a Nabard press release.
The idea is to create greater awareness about the swarojgar credit card scheme, which has been developed by Nabard to provide adequate and timely bank credit to small artisans, handloom weavers, rickshaw owners and other micro-entrepreneurs.
The promotional campaign on the Swarojgar credit card scheme is also intended to educate card holders on how to use the cash credit facility optimally and to help the scheme reach out to the maximum number of people, the release adds.
In Kerala, one time grant assistance will be provided to three banking entities to create awareness about the Swarojgar credit card scheme. The assistance will be given to North Malabar Gramin Bank, South Malabar Gramin Bank and Kerala State Cooperative Agriculture and Rural Development Bank, according to the press release.
The three banks will receive one-time grant assistance up to 60 per cent of their expenditure on publicity, subject to a maximum of Rs 1 lakh per bank, the release adds.
Funds from the grant assistance can be used to prepare publicity material on the Swarojgar credit card scheme and also to arrange banker-borrower meets and other promotional activities.
More Stories on :
Rural Development
Article
E-Mail
::
Comment
::
Syndication
::
Printer Friendly Page
|
