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Advertising convention in Kochi

Our Bureau

KOCHI: The School of Communication and Management Studies (SCMS), Kochi, is organising an advertising convention — the Big Idea — on August 5 at the SCMS campus. The second annual convention is organised by the Ad Venture, the Ad Club of the SCMS students.

Accountability in advertising will be the theme of this year's convention. Ad Venture aims at exploring the field of advertising and media through active interaction between the industry and the academic institutions with a view to generating new ideas and solutions.

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