The Hindu Business Line : Tuesday, May 31, 2005

Apparel brand Daks plans expansion, to enter malls
THE apparel division of the Forbes Gokak Group, which is the licensee for Daks, Trussardi and Savile Row, is confident that the Indian market will notch up sales of Rs 75 crore - Rs 100 crore in the next five years. According to Ms Reetika ... More

Call to strengthen farm marketing strategy
FARM scientists are no longer confining their research to sustainable and pest resistant breeding techniques. They are today reorienting their focus to ensure the smooth flow of the produce from the farm gate to the end-user/consumer. "There ... More

Karnataka: SBI ties up with BPCL
BANGALORE: State Bank of India and 8 associate banks have entered into an agreement with Bharat Petroleum Corporation Ltd (BPCL) for enhancing card usage at fuel stations. The facility was rolled out by SBI's Chief General Manger Mr R. ... More

AirtelExpress vans to spread mobile awareness in Hyderabad
Airtel has flagged off AirtelExpress vans that will take its bouquet of services to people's doorstep. These vans are expected to cover over 350 towns in the next 90 days. Airtel is combining a series of initiatives in its mass contact ... More

INSIGHT

`Quality' by certification
The underlying need to first define what is quality — that is, what is expected of the product or service — remains. And when this is clearly identified, the means for achieving it can be spelt out and necessary technical or managerial in puts organised. More

EVENTS

Sandy Media plans tradeshow
WITH an eye on the Rs 3,500-crore film, audio-visual, and lighting market in the country, Sandy Media, a division of Sandy Acous Tech Pvt Ltd, is planning to organise a three-day international convention and tradeshow in Chennai from December ... More

ADVERTISING

FCB to offer promotions as added service
FCB Ulka plans to expand its interactive services by including promotions as an added feature. FCB Interactive, one of its divisions, will now offer promotions as a service in addition to its direct, digital and database services, ... More

DIRECT MARKETING

MLM forum to set up Indian arm soon
THE US-based Multi Level Marketing International Association (MLMIA) will soon have an Indian affiliate that will look at galvanising all non-IDSA (Indian Direct Selling Association) members under a single banner. Mr N. Khanagendrran, ... More

CHANNELS AND FRANCHISES

K Sera Sera plans to distribute Ram Gopal Varma's D
K SERA SERA Productions said it plans to distribute Ram Gopal Varma's D all over India. It has the exclusive nationwide distribution rights for D. The movie, which is a prequel to Varma's earlier movie Company, has newcomer ... More

RETAILING

Pizza Hut to focus on smaller towns
PIZZA Hut plans to increase the number of outlets to 135 from the current 98, and expand its presence in smaller towns, Mr Pankaj Batra, Director (Marketing), Yum! Restaurants International, said. The investment per restaurant will be about ... More

RAI offers two-month course on retailing
THE Retailers Association of India (RAI) is offering a two-month course on retailing that will guarantee a job after the course's completion. According to RAI, applicants must have an HSC or equivalent. The course commences with the first ... More

BRANDS

Radico, Mason, BDA in fray for part of SWC liquor biz — ICICI Bank talking to suitors
UB is expected to retain SWC's brands such as Royal Challenge, Director's Special, Haywards and White Mischief. More

TRENDS

FMCG goods turn dearer
WITH increasing global oil prices, FMCG companies have been hard put to contain the resultant input cost increases over the last few months. But a combined impact of inflationary pressures and the VAT regime appears to be forcing their ... More

NEW PRODUCTS & SERVICES

Wave music system from Bose
Mr Ratish Pandey, General Manager, Bose Corporation India, at the launch of a new Bose Wave Music system in Chennai on Monday. According to Mr Pandey, the music system incorporates the wave-guide technology developed by Bose that enables the ... More

Brand Quest

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