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Saturday, April 23, 2005

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STRATEGY


Shangri-La group enters India with Traders Hotel in Chennai
SHANGRI-LA Hotels and Resorts, one of the leading luxury hotel groups in the Asia Pacific region, has entered the Indian market with Traders Hotel in Chennai. Mr Symon Bridle, Vice-President, Shangri-La Hotels and Resorts, said that the group ... More

Citibank, MTV launch co-branded debit card
CITIBANK has tied up with MTV to launch a co-branded debit card. This card offers benefits to customers at select outlets, which are branded as the MTV Citibank club, said a press release from the bank. This is the second co-branded card from ... More

RURAL MARKETING


New-economy cos see promise in rural India
IT is not just fast moving consumer goods (FMCG), automobiles, fertilisers or agro-implements that are targeting the rural market. Telecom service providers, handset brands and insurance companies are likely to be the new categories eying this ... More

MARKET SHARES


Nestle steps up efforts to grow market share
THE difficult operating conditions across the fast-moving consumer goods (FMCG) industry have affected sales performance of some products of Nestle India last fiscal. Though the company says that it has maintained its market share in most of the ... More

RETAILING


Retailers plan pilot project for inventory tracking
RETAILERS and FMCG companies, under the aegis of ECR India, are launching a pilot project that will help them implement Global Data Synchronisation Services, an electronic system that collates and pools manufacturing and inventory information ... More

High rentals keep FoodWorld stores out of Mumbai
HIGH rentals and maintenance rates are keeping FoodWorld stores out of Mumbai for now. FoodWorld, however, is working on various models to set up three stores in the city over the next few months. According to Mr K. Radhakrishnan, ... More

BRANDS


Raymond on the lookout for designers for brand `Be'
RAYMOND Ltd, is on the look out for more designers to include in its `Corporatisation' of designer wear brand `Be' at the ongoing India Fashion Week. Besides incorporating designs by well-known designers such as Rohit Bal, Manish Arora, ... More

Shirts brand Turtle forays into European market
A tie-up has also been entered into with a UK-based agency for forecast of designs. More

Classic Polo hopes to be a Rs 100-cr brand
CLASSIC Polo, which has made an aggressive entry into the domestic market for menswear will become a Rs 100-crore brand by 2008, according to Mr R. Sivaram, Executive Director, Royal Classic Mills (P) Ltd, Tirupur, part of the Royal Classic group ... More


Brand Quest


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In Depth

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Looking back
Apr. 10-Apr. 16
Ahill to widen garment range, enter Lanka

Indian cos going slow on promoting Valdecoxib

Sourav remains brand endorser, but new offers have to wait

Big FMCG brands regaining lost ground from low-priced warriors


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