The Hindu Business Line : Saturday, March 12, 2005

Zee betting on business reality show
IT'S makeover time once again for Zee TV, the flagship channel of Zee Telefilms Ltd. If Sony's quest for an Indian idol had viewers glued last weekend, Zee is now betting on a new business reality show. So will Subhash Chandra's Business ... More

BHEL R&D initiatives start paying off — To market software for power stations with TCS
THE Corporate Research and Development of BHEL and TCS are working out a joint marketing initiative to promote `Power Pack', a software that helps in asset management of power stations. Power Pack is ready to be implemented in the proposed ... More

Friends Globe eyes retail travel services
FRIENDS Globe Travel Ltd plans to enter the retail travel services segment soon. It will, however, retain its focus on corporate travel business, which would eventually constitute 60 per cent of the overall business. Announcing this at a joint ... More

EVENTS

Lakme India Fashion Week from April 20
THE week-long Lakme India Fashion Week (LIFW) 2005 is scheduled to begin from April 20, the Fashion Design Council of India (FDCI) announced today. The participating designers will showcase their Prêt (ready-to-wear) and Diffusion (a line ... More

ADVERTISING

Qube Cinema, another platform for advertisers
AFTER digital advertisements in coffee shop jukeboxes, advertisers now have another medium to reach their audience: Cinema. Real Image Media Technologies Pvt Ltd, a Chennai-based company, is offering advertisers in Tamil Nadu a sleek, new ... More

PROMOTIONS & OFFERS

HPCL signs Sania Mirza to endorse brands
HINDUSTAN Petroleum Corporation Ltd, India's second largest oil marketing company, has signed tennis sensation Sania Mirza to endorse its retail brands. The company today signed an agreement with Sania and Globosport, a Bangalore-based ... More

Salman Khan to endorse `Dollar' undergarments
SALMAN Khan has just been roped in as brand ambassador of Dollar undergarments for the next two years. According to Mr Vinod Kumar Gupta, Managing Director, Bhawani Textiles, a Kolkata-based firm, "Our products stand for comfort, quality and ... More

Ford's promotions for Kerala market
THIRUVANANTHAPURAM: Ford India has announced a series of promotions called on its cars. Called `March Masti.' The initiative includes free safety checks on all cars made by the company, says a release. Those who buy the company's Endeavour ... More

CHANNELS AND FRANCHISES

Distribution still a blip for Disney channels
THREE months ago, Walt Disney Television International (India) made a foray into Indian cable and satellite homes with two of its channels, Toon Disney and Disney Channel, but it continues to grapple with distribution inadequacies. Officials ... More

RETAILING

Mirza Tanners plans Rs 100-cr diversification — `Red Tape' retail stores to be set up
MIRZA Tanners Ltd, a global player in leather exports, is planning a Rs 100-crore investment drive to diversify into related businesses, including company-owned retail stores, a ladies shoe factory and a leather upholstery tannery. The ... More

`Apollo Clinic' in Mumbai soon
REAL estate costs have always been a nightmare in Mumbai, especially for companies with retail plans. But in a second coming of sorts, `The Apollo Clinic', a retail network of clinics from the Apollo Hospitals Group (AHG), expects to set shop ... More

BRANDS

`Cos should create emotional appeal to build up image'
A MULTI-NATIONAL consulting company that had built up a reputation as one of the top brands in the league fell from grace within just one year. What then should companies do to keep in tact and build on reputation? "Traditional image-building ... More

NEW PRODUCTS & SERVICES

Kaya Skin Clinic unveils new Skincare products
The products, according to a Kaya Skin Care press release, are the result of extensive skincare research in dermo-cosmetic laboratories based in France, the UK and the US. All its products are dermatologically tested and approved for Indian ... More

Toyota launches Innova in Kerala
THIRUVANANTHAPURAM: Toyota Kirloskar Motor has launched its Innova multi-purpose vehicle in the State. The vehicle is available in petrol and diesel versions, at prices starting from Rs 6.93 lakh. According to company officials, 360 ... More

Emcure launches first 3-in-1 AIDS pill for kids
THE three-in-one AIDS drug for adult HIV/AIDS patients was developed in India. And now a similar combination drug for children is also being launched by an Indian company — the Pune-based Emcure Pharmaceuticals Ltd to be precise. In a ... More