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Saturday, February 12, 2005

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MARKETING

COURTS/LEGAL ISSUES


Asugar Engg plea for trademark rectification turned down
AN order of the Assistant Registrar of Trade Marks, Ahmedabad, for rectification of a registered trademark, could not be sustained under the provisions of the Trade and Merchandise Marks Act, 1958, the Intellectual Property Appellate Board has ... More

PROMOTIONS & OFFERS


Indian Airlines extends schemes
HYDERABAD: Indian Airlines has extended the validity of `IA Family Ticketing Scheme' and `Business Class Companion Offer - J Smart' up to July 31. The former allows two children aged below 12 years to travel free with two full fare ... More

LG signs Zayed Khan as brand ambassador
CONSUMER electronics manufacturer LG Electronics is hopping on to the in-film advertising bandwagon and has signed deals with two forthcoming Bollywood movies. The company has also signed on actor Zayed Khan for promoting its high-end mobile ... More

AI to have month-long Awadhi food festival
AIR INDIA is organising a month-long Awadh food festival for passengers travelling with the airline from Delhi to London, Frankfurt and the Gulf region. The menu for the festival, which begins on February 14, is being presented in collaboration ... More

  • Tata Indicom scheme

    CHANNELS AND FRANCHISES


  • JCB dealer appointed

    RETAILING


    Another IBM `Think World' outlet in Kolkata
    IBM India and Micro Solus Systems & Software Pvt Ltd recently announced the inauguration of IBM's third exclusive "Think World" outlet in eastern India and its second in Kolkata at Salt Lake here. The outlet will provide live demonstration of ... More

    Swarovski boutique in Kochi
    KOCHI: Swarovski opened its first exclusive boutique in Kochi on Friday, showcasing the entire spectrum of products including crystal gift items, collectibles, home accessories as well as fashion jewellery and watches. Speaking at the ... More

    MARKETING RESEARCH


    `Advertisers prefer personality to sport'
    `Sports channels seem to have realised that too much dependence on cricket could hurt them; so, they are investing and promoting other sports' More

    NEW PRODUCTS & SERVICES


    Autoprint forays into four-colour printing machine segment
    OFFSET printing machinery manufacturer Autoprint has forayed into the `four-colour' printing machine segment with the launch of `Quadra 450', which is a `four offset colour printing' machine and Gamut 300, the first `narrow web four colour ... More

    Bajaj unveils premium range of ceiling fans
    BAJAJ Electricals' Fan Business Unit has come out with five models of `Magnifique', the super premium range ceiling fans that are fitted with blades made of cured plywood. The fans carry energy-saving high performance reversible motors and are ... More

    Clarins bid to change `male perfume' image
    Men are very interested in skincare products these days and perfume and skincare makers globally are watching the segment carefully, according to Mr Gérard Delcour, President, Azzaro. In France, the skincare segment for men showed 2 per cent ... More

    `Sea-inspired' skincare brand H2O Plus to be launched soon
    THE premium skincare market has begun attracting a host of international brands. After US direct selling major Amway entered this segment with `Attitude' range of products developed specifically for the Indian market last month, it is now the ... More


    Brand Quest


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    Top Stories
    IT cos see little change in debtor days


    Taking IT to the masses — Microsoft funds 2 Trusts

    `Payments' to Govt officials — Panel probing Xerox Modi to meet this month-end

    `Advertisers prefer personality to sport'

    IPO: 12 lakh shares reserved for Jet Airways employees

    Industrial output up 7.9 pc in Dec

    How ready is RBI for Basel-II transition?

    In Focus

    BHEL Disinvestment
    The Yuan Revaluation
    Dabhol power regenerated
    Tracking the rains
    Sethusamudram Canal Project
    India Inc's overseas acquisition
    More

    In Depth

    Gender Justice
    Simple Economics
    Tax Talk
    More

    Looking back
    Jan. 30-Feb. 5
    Guinness UDV sets `million-case' target for Smirnoff vodka

    Karthikeyan shifts gears to F1

    Uniform law needed to regulate multi-level marketing schemes

    Nirma, Henko also to cost more


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