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Wednesday, December 08, 2004

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MARKETING

STRATEGY
World Phone setting up customer support centres
WORLD Phone Internet Services has planned to set up 24 x 7 regional support centres to retain its customers in a low-involvement market like Internet telephony. The company will set up customer support centres in each of the States where it is ... More

SBI to finance Tata vehicles
TATA Motors on Tuesday signed an MoU with State Bank of India (SBI) making the latter its `preferred financier' for financing commercial vehicle sales. "As a preferred financier, SBI will work together with Tata Motors to promote and make ... More

Maruti finds new customer base in SBI tie-up
MARUTI Udyog Ltd's (MUL) tie-up with State Bank of India for car financing has been paying rich dividends, according to the company's Managing Director, Mr Jagdish Khattar. The bank's huge network of branches and customer portfolio spanning ... More

Lotte, DS Group venture to launch gum next year
THE joint venture between Lotte Company Ltd of Japan and the Delhi-based DS Group is expected to begin with the launch of gum in the Indian market under the Lotte brand by December 2005. The joint venture, in which Lotte will retain 70 per ... More

ADVERTISING
BSNL moves ASCI against Airtel advertisement
AFTER taking on Reliance over the access deficit charge (ADC), State-owned telecom major Bharat Sanchar Nigam Ltd (BSNL) has now trained its gun on Airtel over the private operator's claim that it is the only mobile telecom service provider in ... More

PROMOTIONS & OFFERS
Jet Airways & Hertz to offer new services to frequent flyers
JET Airways and Hertz signed an agreement on Tuesday to offer the domestic airline's Jet Privilege (JP) members (frequent flyers) Hertz's Rent A Car service at eight locations within India and globally, at over 7,200 locations. Effective from ... More

MARKET SHARES
Ricoh India hopes to reach top slot
AFTER the courts approve the merger of Gestetner with itself, Ricoh India hopes to be able to beat Xerox. Currently, the Japanese office automation major is second only to Xerox in the Indian market, with a 20 per cent share of the market, ... More

Avaya plan to hike market share
CHENNAI: Avaya GlobalConnect Ltd (formerly Tata Telecom Ltd), provider of converged communication solutions, hopes to increase its market share in predictive dialling in India to 25 per cent this year from 5 per cent, said the company's ... More

RETAILING
Godrej rolls out agri-stores
GODREJ Industries is currently testing the concept of agri-stores, which serve as one-stop shops/retail outlets for farmers. "At present we only have about 3-4 such stores, called Adhaar, in Maharashtra. However, depending on the response, we may ... More

Trent to expand retail, hypermarket operations
TRENT Ltd, Ms Simone Tata's venture into retailing with the Westside chain after she bid goodbye to Lakme, is set to expand its operations and will add at least two stores to the existing 16 in 2005-06. The company will also expand the ... More

Kolkata Shagun Mall to offer end-to-end wedding solutions
The mall will cater to the requirements of the middle class population and upwards of it. The products on offer would be priced such that they suit everyone's budget. More

Back in India
The Shell outlet which was opened in Bangalore last week. The company is investing around Rs 250 crore in the first phase for setting up petrol stations across the country. It plans to set up 2,000 outlets. ... More

TRENDS
1.54 m new mobile users in November
MOBILE subscriber base increased by 1.54 million users in November, taking the total to 46 million, according to data released by Cellular Association of India. Of this 1.14 million subscribers have been added by GSM-based operators while ... More

NEW PRODUCTS & SERVICES
Cotton apparels launched
KOCHI: Century Textiles on Tuesday launched its `Cottons By Century' brand of apparels in Kerala as part of the company's strategy to earn revenues of Rs 15 crore from the brand next fiscal. Mumbai-based Century, a 108-year old company, ... More


Brand Quest



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Top Stories
15.5 pc productivity-linked reward for port workers


Software sector set to net $16 b in exports: Nasscom

BSNL moves ASCI against Airtel advertisement

NBFC stocks in limelight

Tea exports begin to show downward trend

Corporates open to sponsoring other Olympic sports, but seek tax sops

Looking back
Nov. 28-Dec. 4
Share of Indian ships in overseas trade is 15 pc


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