Financial Daily from THE HINDU group of publications
Tuesday, February 18, 2003
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Financial Daily from THE HINDU group of publications Tuesday, February 18, 2003 |
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MARKETING STRATEGY Amul to segment chocolate market, take on Cadbury THE Rs 2,500-crore Gujarat Co-operative Milk Marketing Federation Ltd (GCMMF), or Amul, is getting ready to challenge Cadbury in the moulded chocolate market. The co-operative, which has been lying low for a while with its generic chocolate ... More RURAL MARKETING 
The Rural Network to bring market issues centrestageTHE Rural Network, an alliance of leading rural marketing organisations in the country, is spearheading a series of initiatives designed to put rural marketing issues squarely in the reckoning of corporates looking for new markets. The ... More ADVERTISING Pill hopes soaps will propagate its message COMING soon to a K-serial near you, a plug for oral contraceptives. The Goli ke Hamjoli (GkH) programme, now in its fifth year, is expanding the promotion, distribution and use of new-generation, low-dose oral contraceptives (OCs), and is ... More PROMOTIONS & OFFERS 
UB to sponsor Rolling Stones' Indian summerAFTER Sir Elton John, it's now Sir Mick Jagger. The UB Group will sponsor Rolling Stones' first ever Indian summer. The legendary rock band will hit the country in mid-April for a whirlwind three-city tour covering Bangalore, Mumbai and New ... More TRENDS 
Howzatt! The short message is in the mediumTHAT'S the power of SMS (short messaging service). And it could well work to the detriment of companies whose products are endorsed by members of the Indian cricket team. The maximum impact could be felt in the city, home to India's beleaguered ... More NEW PRODUCTS & SERVICES Amanraj Garments introduces AdamParker brand AMANRAJ Garments Manufacturers Pvt Ltd (AGMPL), part of the Nagpur-based Hemani group, is planning to set up a garment manufacturing plant in Bangalore in the next six months at a cost of about Rs 30 crore. The company has launched AdamParker ... More
Kores launches range of pencils Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
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Top Stories In Focus Kelkar Report Telecom Competition Oil PSUs: Disinvestment dilemma Housing Fin. rate war: Bonanza for consumers! NPAs in Banking In Depth Simple Economics Consumer Notes Tax Talk The Brahmananda collections 2002: A drought year Gold: Still the winner? Cars: Always a beauty Books and Reviews Looking back Feb. 9-Feb. 15 Water purifiers see a clean opportunity |
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