The Hindu Business Line : Friday, January 03, 2003

Pinnacle bid to position video products as commercial tools
PINNACLE Systems, the Nasdaq-listed digital video products company, is trying to position its offering as "commercial tools" and "more than just entertainment" in India, said Mr Krishan Sanghi, Manager, India RIM, Pinnacle. With digital video ... More

Reliance Info details plans to brokers
RELIANCE Infocomm Ltd, which is shortly launching its mobile telephony services commercially, is understood to have made a detailed corporate presentation of its plans as well as its corporate outlook to share brokers in Mumbai. Officials at ... More

PROMOTIONS & OFFERS

Cadbury's to raise home consumption with Heroes
IN an attempt to drive home consumption of chocolates, confectionery major Cadbury India has rolled out an initiative by the name of Cadbury's Heroes. The promotional initiative, introduced in the Delhi market for the time being, is likely to ... More

RETAILING

Vivek runs Spencer's consumer durable biz
VIVEK Ltd, the Chennai-based consumer durables retailer, is now running the Spencer's Superstore business. Confirming this, Mr B.A. Srinivasa, Director, Vivek Ltd, told Business Line that it has been a month since this arrangement came ... More

MARKETING RESEARCH

What's special about FMCG cos?
"FMCG culture is dynamic, something that is hard to develop but easy to lose." More

Brand Quest

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