THE HINDU BUSINESS LINE
Financial Daily
from THE HINDU group of publications

Tuesday, August 29, 2000

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Marketing

Advertising & Marketing
Eco-friendly fabrics
CHENNAI: The Ahmedabad-based Group Ashima, a cotton textile manufacturer and exporter of India, has unveiled its eco-friendly, 100 per cent cotton fabrics for trousers, called the EuroSoft Collection. The collection is an outcome of Ashima's European des ign team's product development endeavors, according to a press release.

Mattel Fisher-Price launches Smartronics
CHENNAI: Mattel Toys has introduced Smartronics, a range of learning aids for infants and toddlers. Introduced under the Fisher-Price brand, this range of electronic toys combines education and entertainment, according to a press release. Three toys are being introduced under the Smartronics range _ Nursery Rhymes Bus, Sing n Count Sheep and Alphabet Nest a Mals.

Fabmart's new offer
CHENNAI: The pop group, Balle Balle Boys, has tied up with www.fabmart.com, India's virtual supermarket. According to an agreement, out of the album of seven songs in the Bhangra Pop genre, two songs, including the single Ladoo Kha, can be downloaded free from the site, according to a press release.

Emami-Madhuri hair care range to hit market in Feb.
THE Emami-Madhuri Dixit line of hair care products will hit the domestic market by February, next year, according to Mr. Mohan Goenka, Director, Emami Group of companies.

Wheat glut may ease pressure off biscuit makers
THE Maximum Retail Price (MRP) of major brands of biscuits have seen a price hike of between 5 and 11 per cent since July 1999.

A tryst with virtual history of world events and personalities -- Mahatma missing in portal floated by Gujarat co
IT is a far-out effort at surfing virtual history, where the icons you come across range from Jesus Christ and Vivekananda at one end of the spectrum, while you have Bill Gates and our own Dhirubhai Ambani at the other end.


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